LO1.1: Types of Radio Stations

•  Difference between radio stations:
• LBC is more chatty where Heart is more entertainment and primarily music
• How are stations funded?
• government - BBC
• advertisements 
• History of the radio: 
• started in 1920s - mostly used for plays and news and education and classical music 
• 1960s Beatles barely played on radio - their music was pirated which is illegal 
• Radio One was created so more modern music could be played and attract the younger audiences - originally only played for 5 hrs a day 

• TYPES OF RADIO:
• Public radio:
• UK - BBC radio stations, 1 & 2, 
• funded by license fee the general public pay and funding the government, 
• cannot advertise or explicitly promote products on their station, 
• don't have competitions for prize cash, 
• some of the highest listener numbers in the UK - 14.9 million listeners tuning into Radio 2 every week 
• National Commercial Radio:
• contains advertisements and endorsements
• Major conglomerates such as Global, will have multiple stations as subsidiaries which cater to different audiences 
• Kiss - R&B
• Heart - Amanda Holden, softer music
• Talk Sport - sport 
• stations will be run as a method to create profit for the company through their use of advertisement and endorsements
• Regional Radio:
• can be public or commerical 
• examples TX1 Radio or BBC Radio Sheffield 
• instead of a targeted national audience it is aimed at a particular region
• tailors the information to a particular area, for example traffic or weather updates
• advertisements will air more local companies 
• Not for Profit Radio:
• keep costs minimal, similar to public but no funded
• they will rely on volunteers to make sure it stays running
• mainly in places such as Hospitals, Universities and Colleges
• example University Radio York
• use their service to inform and entertain them - student union
• big name Radio DJs begin in university radio 
• content is based around the age of listeners
• Community Radio:
• form of not for profit
• produce and broadcast their own radio
• covers a smaller geographical radius
• reflects a diverse mix of cultures and different interests
• aimed at certain demographics - ex. ethic group, age, gender, interest group, religion
• Internet Radio:
• use internet as a form of distribtuion rather than radio waves
• the proper term is called webcasting
• form of streaming media where content is usually provided live instead of prerecorded, ex podcasts
• key advantage is it is available on a global scale as it uses the internet to distribute to anyone with a wifi device